Dr. Martens

Dr. Martens partnered with emerging filmmakers to produce Dr. Martens Presents: a Music & Film Series that explores NY and LA-based music communities. These short documentary-style films highlight artists, musicians, and die-hard fans in the music scenes they've created, where decades of young talent continue to experiment, inspire, and sharpen their sound.

We created a custom site that served as a hub for the Dr. Martens Presents episodes. Along with each episode, we crafted custom designs and videos that showcased the style and personalities of each musician, while maintaining the authenticity of the Dr. Martens brand.

The design inspiration was rooted in vintage punk rock posters and album covers, taking a hand-done and tactile approach with techniques like photocopying, collage with cut-out text and images, and hand-drawn or stenciled elements.

The designs captured the experiences of the musicians as they navigated the landscape during the COVID-19 pandemic, the Black Lives Matter Movement, and their relationship to music. Visit

SERVICES
Concept
Art Direction
Content Strategy
Graphic design on select episodes
Web design

CREATED WITH
Supply

Motion
Brandon Schoessler  

Back to index

Next case study >