Quasar
Quasar is a woman-owned Portland startup founded by naturopathic doctors, designing an anatomically customizable vibrator with a bold mission: to empower people to create and define their own sex lives, promote sexual health and education, and dismantle sexual shame. They believe that everyone is entitled to pleasure. Quasar needed a visual identity and landing page to share with investors and kick-start their vision.
A quasar is a celestial object that emits tremendous amounts of energy and has a luminous, star-like appearance. Found at the heart of large, ancient galaxies, quasars are so luminous they can outshine the sun by as much as 27 trillion times over. The founders of Quasar equated this energy with the experience of having an orgasm. We fully adopted this comparison by bringing celestial visuals into the human body — something that overtakes you, consumes you, while at the same time giving you full control and power over your personal experience. It is the explosive, otherworldly energy that takes place within you — at once deeply personal, and universally shared.
MY ROLE
Art Direction
Photography Direction
Visual Identity
Web Design
CREATED AT
Supply
CREDITS
Photography: Sophie Kuller