Pronunciation: /o-jay-tow/
Meaning: the way, as in “to find a way”

Ojeito is a versatile accessories brand launched in 2021, making bags that can adapt to an ever-changing day along with you. Their flagship product, the ojeito go-kit combines three different sized 'go-bags' -- small, medium, and large -- that can be worn on their own, but also sit neatly into their respective compartments in the accompanying ojeito backpack or tote shell. No more cobbling together pouches in totes, no more juggling multiple carrying cases. Just one versatile bag system, with everything in its place. Ojeito bags was created so you can organize, pack, go - and look damn good doing it.